Virtual wrappers for old-style conferences

Community gatherings and conferences offer an opportunity for collaboration and interaction, As well as the learning that takes place on the day they can also signal the start of new relationships and activities. A recent post from David Wilcox shows how Social Reporting can help event organisers use video, blogs and other technologies to create a high value virtual wrapper to augment real world activities. As well as the practical benefits this approach also underlines the need for not for profit organisations to think about how the widespread use of new social media tools amongst its supporters may change their role.

David [a co-founder of SCIP back in the mid-90s] has experimented with a variety of highly accessible techniques and a wide range of events - from video interview booths to handing out video cameras and building event-specific blogs.

Not surprisingly the secret to success lies in careful preparation, thinking about the community of people attending the event and what they could gain from the use of such tools. It could be a way of simply recording proceedings for people who cannot attend or a way of building a new online community that continue to function well beyond the event itself.

David links this to the proposal by Prof Clay Shirky that not for profit organisations need to think about their role as a focus for or convener of supporters. An interview with Professor Shirky can be found here

Read more about social reporting here: How social reporters can help turn old-style conferences into the new convening spaces